AppFolio Property Manager Pricing Overview

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Core

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An out of the box solution giving you one powerful platform to run any property management business.

Plus

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A configurable solution for growing businesses with complex portfolios looking to standardize processes.

Max

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An enterprise solution for large operators that are focused on customization, data insights, and driving revenue.

Run your entire residential portfolio on a single, modern platform. No matter the size of your business or the mix — multifamily, single-family, affordable housing — we offer multiple plans to match your portfolio’s needs.

AppFolio Property Manager has 3 pricing editions. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for AppFolio Property Manager is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase AppFolio Property Manager must be conducted with the seller.

*Minimum spend and units apply. Contact us for details.

Pricing information was last updated on March 19, 2025

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

10 months

Average Discount

Perceived Cost

$$$$$

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AppFolio Pricing Reviews

(2)

Verified User in Real Estate

Small-Business (50 or fewer emp.)

8/8/2024

"Excellent efficiency for effective management!"

5/5

What do you like best about AppFolio Property Manager?

I love that I can track maintenance request and send reminders, text tenants, and send photos remains to be some of my favorite features. Review collected by and hosted on G2.com.

What do you dislike about AppFolio Property Manager?

I haven't found anything I dislike, but I love how recommendations are easy to express and review and discussed Review collected by and hosted on G2.com.

Verified User in Real Estate

Small-Business (50 or fewer emp.)

10/13/2025

"Simple and Customizable Platform, but Pricey with Limited Bulk Update Options"

2.5/5

What do you like best about AppFolio Property Manager?

LIKES:

I like the simplicity of the platform and how easy it is for all users to use, including residents, property, managers, and owners as well. I like that you can customize your leasing templates and work flows. Review collected by and hosted on G2.com.

What do you dislike about AppFolio Property Manager?

My dislike would have to be price because there is a big expense that comes with the software additionally, outside of that it’s seems that most of the stacks are required to pay an extra fee. I do feel like the stack should be included in the price point. I don’t like that you cannot do bulk updates for property pages and or unit pages. Additionally, I feel like the stacks that are offered or some of the stacks that are offered are offered because Appfolio does not want to dedicate time to making that product. Review collected by and hosted on G2.com.